Sales 2022-06-27T11:16:19+00:00

Choralia helps the sales force to improve interaction with the clients through the full understanding of their buying process.

Today’s clients

  • ›They are well informed, they find out, they evaluate and select products, services and supplier even before that the sales force realize their need.

  • ›The expect sellers that already know all the problems and needs of their clients.

  • ›They want the seller to justify the purchase in rational as well as emotional and fiduciary terms.

To be successful, sellers must become great experts of their clients buying processes, they need to be real problem solvers.

Our solution

Nel mercato di oggi, una rete di vendita diretta o indiretta può diventare una fonte di vantaggio competitivo, se il cliente percepisce il fornitore come fonte di ispirazione e di innovazione per lo sviluppo del proprio mercato.

Comprendere e influenzare ogni fase del “customer journey” del cliente (ovvero il suo processo d’acquisto dai primi momenti di focalizzazione di un bisogno fino alla decisione finale) è centrale per l’azienda e per il singolo venditore.

For Choralia the core of commercial training is not the sales model, but the full understanding of the client’s buying process.

Find out more

<strong>Marco Bona</strong>
Marco Bona
He follows projects of general management, marketing, sales and relational dynamics applied to the operational reality.

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